ShakerMaker took over the management of the YouTube account of a software consultancy back in 2014. At the time, it had 61 subscribers and averaged 13,000 video views per year.
As a training business, they knew that with the right content and publicity, their viewing numbers could be significantly higher. We put together a content plan which covered various markets they wished to rank highly within, covering tutorials, quick tips and video case studies. The channel analytics rocketed, now receiving over 700,000 views per year, with over 2,500 subscribers.