Marsh Farmer, a health recruitment agency which formed in mid-2019, selected ShakerMaker to rebrand the organisation. During startup, the business directors quickly produced the company identity on a logo design website before quickly realising this was not fit for purpose.

The rebrand project commenced with a scoping meeting to understand what the owners hoped to convey with a new identity. With professionalism top of that list, ShakerMaker put together three visuals to select from, before refining the chosen design for use in all environments, with full-colour, white and dark variants created. Following this, a series of brand consistent social post and banner templates were created.

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