West London printers Print Hammersmith selected ShakerMaker to manage their Google Ads campaigns, along with their website SEO, back in late 2020.
During a four year period with their previous Google Ads consultancy, the organisation spent over £22,000 directly on Google Ads, achieving 207 conversions. This equates to a Cost per Conversion of £104. They also achieved 10,900 clicks for that spend, giving them a Cost per Click of just over £2.
Since ShakerMaker took over the management of the account, for a £3,900 spend, we have created 167 conversions. A Cost per Conversion of £23. We have also lowered their Cost per Click to around 60p.
The business have been highly impressed with the improvements. Extrapolating the same spend over the same previous period, we could have potentially created 956 enquires for this business, compared to the 207 they received.
December 10, 2021
PPC