ShakerMaker were approached by Instagram influencer Ellie Mollie Hagan to design and develop a brand identity to represent her newly launched fashion label, Ellie Mollie Boutique. The brief was to create a contemporary and iconic vision which appeared striking in print and on digital.

Ella arrived at the branding kick-off meeting with a very clear idea of how the design would look, having taken inspiration with our fashion brands in a similar space. ShakerMaker then created four visuals, ranging from a design exactly illustrating the desired look and feel to slightly more off-piste options. These designed were presented via in-situ mockups which highlighted to Ella that the original vision was potentially a little too cluttered. We’re delighted with the selected design and fully expect the new clothing brand to be a huge success.

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